Had a productive day yesterday at the PAW DC. Good time meeting old friends and new people. Some very good presentations – especially John Elder’s presentation on Text Mining, and Karl Rexer’s presentation on industry trends were very well received. Also well received were presentations by Daymond Ling (CIBC) and Dean Abbot. I especially liked Dean’s talk on survey analysis for YMCA, since that didn’t just stop at analysis, but also talked about how to make analysis actionable, and how YMCA branches were able to meet their business goals by taking those actions. Dean also refers to the excellent article “The One Number You Need to Grow” by Frederick Reichheld, which makes plenty of sense in case of YMCA. Also, as in case of other surveys, multi-collinearity is an important factor that had to be dealt with.